During winter, the real estate market tends to slow down in most parts of the country. This is especially true for places where the sun hides his face and the dreary cold months seem to drag on.
However, there are ways to make your home seem more appealing to get it sold more quickly, even during a slow season for buying homes.
3 Tricks for Home Selling in Winter
Create a Cozy, Warm Atmosphere
When buyers come in out of the cold, your home will seem extra appealing if it’s warm, bright, and cozy – a haven during freezing and gray winter days. When selling your home, there are a few things you can do to create this atmosphere:
Turn up the heat a degree or two above what you normally set it. You want buyers to be comfortable while they’re walking through, and the warmth will feel inviting.
Throw open the curtains, open the blinds, and turn on all the lights. A light, bright home seems cheery and welcoming when it’s cold outside. Plus, this will set your home and its features off to best advantage.
Throw pretty blankets over chairs and couches and light a fire if you have a fireplace. Make the living room seem like the perfect spot to cozy up to read a book or watch TV.
Offer winter foods, drinks, or snacks. Set out some hot cider or coffee, or provide hot soup in a crock pot. Guests enjoying a treat are likely to enjoy your home more.
Keep Outdoor Paths Clear and Safe for Home Buyers
The paths and sidewalks leading to your front door are a buyer’s first impression. You don’t want to set things off on the wrong foot by leaving them covered in snow, or slippery with ice.
Make it easy for guests to reach your house. Keep paths shoveled and clear of snow. Spread sand to provide some grip for shoes so no one slips, and keep icy patches salted.
Show Off Your Home in All Seasons
Winter is not when your house looks its best. Trees are bare, grass is brown, and there aren’t any colorful plants to liven up the curb appeal.
Solve this problem by adding pictures to your listing that showcase your exterior in warmer seasons. If you have a beautiful flowering tree or a lush lawn, show it off. You can even display pictures of your home during spring, summer, and fall so buyers can see the potential beyond the dull winter landscape.